Placing Meat Alternatives Next to Meat Increases Sales

Welcome to the VedgyVoice. This week we have:

• 💶 Study Shows Placing Meat Alternatives Next to Conventional Meat Significantly Increases Sales

• 💚 Link between vegan diets and reduced risk of heart disease and cancer is proven by meta-analysis

• 🐶 Animal Rescues ‘At Breaking Point’ Due To Influx Of Dogs

• 🛍️ The Latest Plant-Based Product Releases to Hit the Shelves including Plant-Based Nutella

• 📽️ A Plant-based Diet Changed My Life by Pat McAuley

• 🍰 A selection of delicious vegan desserts to get stuck into

📰 What’s Happening?

Lidl Study: Placing Meat Alternatives Next to Conventional Meat Significantly Increases Sales

• Lidl Netherlands' study, in partnership with Wageningen University and WRI, found that placing meat alternatives next to conventional meat increased sales of the alternatives by 7% over six months.

• The initiative aligns with Lidl’s goal to have 60% of its protein sales be plant-based by 2030.

• Following the positive results, Lidl Netherlands plans to enhance the visibility and appeal of meat alternatives, including larger pack sizes and improved marketing strategies.

Link between vegan diets and reduced risk of heart disease and cancer is proven by meta-analysis

• Recent studies show that vegan and vegetarian diets significantly lower the risk of heart disease and certain cancers, such as prostate and gastrointestinal cancers.

• These diets help reduce risk factors like high blood pressure, high cholesterol, and obesity, contributing to better overall cardiovascular health.

• Benefits are largely due to high intake of fibre and antioxidants from fruits and vegetables, which reduce inflammation and arterial plaque buildup. Partial adoption of plant-based eating also offers significant health advantages.

Animal Rescues ‘At Breaking Point’ Due To Influx Of Dogs

• UK animal rescues are overwhelmed due to a surge in dogs needing rehoming, with some warning that a "mass cull" may be necessary.

• The increase in surrendered dogs is attributed to over-breeding, lack of regulation, and the cost of living crisis, making it difficult for people to afford vet bills and care for their pets.

• The post-lockdown decline in adoptions exacerbates the problem, with charities struggling to find homes for an ever-growing number of dogs.

🛍️ New Products

Tesco launches new ‘Root and Soul’ range with a focus on nutritious, whole food ingredients, including four vegan options LINK

Beyond Meat Launches Spicy Beyond Burger Jalapeño in the UK LINK

After months of rumors, "Nutella Plant-Based" has finally been confirmed LINK

Wagamama Partners with Fable Food Co to Launch 2 Vegan Pulled Shiitake Dishes LINK

Global Fast Food Chain German Doner Kebab Launches Plant-Based Options in Over 140 Locations LINK

🌍 Did You Know?

Switching to a vegan diet can significantly reduce your carbon footprint. Research shows that a plant-based diet can reduce food-related emissions by up to 73% per person.

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🎬 Watch & Learn

A Plant-based Diet Changed My Life | Pat McAuley

This talk is a few years old now but I found it very powerful on first watch. There’s also some similarities with my personal experience of going vegan, particularly the reference to improvements in asthma and allergies.

🧑‍🍳 What’s Cooking?

All about the sweet tooth this week 😋

Easy Vegan Chocolate Torte rich chocolate torte, consisting of a silky smooth ganache set on top of a biscuit base. There is no baking involved and it only takes around 20 minutes to prepare.

The Best Vegan Chocolate Pudding This is a rich, decadent, and creamy vegan chocolate pudding, perfect as a family dessert or for events! This recipe uses just 7 ingredients. It is vegan, can be made nut-free, and refined sugar-free!

Vegan Gluten-Free Lemon Drizzle Cake This vegan gluten-free lemon drizzle cake is moist, flavourful and super easy to make. It’s topped with a lemon-sugar drizzle and a thin layer of zesty icing. It can be made in under an hour.

The Best Ever Vegan Cinnamon Rolls These vegan cinnamon rolls are soft, fluffy, and irresistible. They feature a tender, yeasted dough wrapped around a gooey cinnamon sugar filling and topped with a generous drizzle of powdered sugar vanilla icing.

Vegan Peanut Butter No-Bake Cookies Behold: the no-bake cookie of my dreams. Peanut buttery, chocolatey, fudgy, and ready in 1 pot and 25 minutes!

😜 Meme of the Week

You can see lots more of these on the GetVedgy Facebook Page.

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